Article
Assessing the Social and Economic Impact of Disability Inclusive Employment in Gig A Study of Zomato’s Last Mile Delivery segment of Economy: Network
The rapid expansion of gig segment of economy has developed newer employment opportunities, yet its adoption for persons having some disabilities remains underexplored. This study examines the social as well as the economic impact of disability inclusive employment within Zomato’s last mile delivery network, with specific reference to its Project ZEAL initiative. The research evaluates how platform-based gig work contributes to financial independence, livelihood generation, and improved quality of life for physically challenged individuals. It further investigates the role of assistive technologies, digital accessibility, and algorithmic management in enabling participation in delivery operations. Using a descriptive and analytical approach, the study draws on secondary data, case-based evidence, and thematic insights from existing literature and organizational outcomes. The observations and findings denote that inclusive gig employment significantly enhances income opportunities, self-esteem, and the social type of inclusion among the persons with disabilities, while also positively influencing customer perception and brand equity. Also, the social possibilities like infrastructural barriers, limited social security, and the precarious nature of gig work continue to affect long-term sustainability. The study concludes that disability inclusive employment in the gig economy represents a shift from a welfare-oriented act towards a rights-based and empowerment-driven model. It denotes the requirement for policy support, inclusive platform design, and scalable assistive solutions to strengthen equitable participation in last mile delivery systems. The research contributes to the growing discourse on social inclusion, digital labour markets, and sustainable employment practices in emerging economies.