Entrepreneurial Orientation and Startup Performance: The Role of Digital Ecosystem Support

Entrepreneurial Orientation, Start-up, Business Performance, Digital Ecosystem, Entrepreneurial Innovation

Economic growth of the company gets a boost from the innovations; the most important factor that needs to be considered in innovation-based growth is disruptive innovation. Leaders of small and large firms welcome this as the lodestar. Entrepreneurs have very limited knowledge about the role of entrepreneurial orientation and digitalization strategies, where they can enhance or hinder the disruptive innovation of the company. Introduction of digital technologies like artificial intelligence, big data, cloud computing, and blockchain can help to achieve digital innovation by the companies that have high digital entrepreneurial orientation (EO), which in turn helps them to be more open-minded, innovative, risky, and digitally oriented. When a company acquires, analyses, interprets, and understands some new technical knowledge, it integrates it into its technological operations to secure a competitive technological advantage. Firms started relying on technology absorption capacity to get a competitive advantage, to source and use the knowledge for commercial ends from outside. This research is an empirical study that involves 167 entrepreneurs, who were surveyed to know the factors that determine Entrepreneurial Orientation, Startup Performance, and the Role of Digital Ecosystem Support. The study concludes by confirming a significant impact of digital ecosystem support on entrepreneurial orientation and startup performance.